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Custom HubSpot Implementation

Hattons Solicitors commissioned Unmatched to create a totally bespoke HubSpot portal, create multiple custom integrations and apps, and onboard their growing team to the platform.

HubSpot Diamond
HubSpot Diamond
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The challenge

Like all law firms, Hatton's have a complex array of systems and teams with varying needs. 

The new system needed to accept incoming leads from multiple sources, organise them and manage them, and then pass these leads in and out of the system multiple times to other third-party systems such as Gravitas and ProClaim. With 100,000s of clients, and millions of claims, our client needed a solution that was scalable and bespoke to them.

See how we solved it, below 👇

Digital Transformation
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Members of staff onboarded to HubSpot

We've hosted onboarding workshops for over 90 members of the team, with bespoke training for each department.

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Our Solution

CRM Integrations
Custom HubSpot Apps & Integrations

We designed and built 3 custom apps to ensure smooth integration with data warehouses and other third-party legal systems. Built from the ground up, our team worked with our client to ensure data flows smoothly and quickly.

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Process Mapping & System Build

Building a complex CRM system is often a minefield, which is why our team worked with our client to fully map out their process before even touching HubSpot. This is a crucial step and allowed for a smooth system build which now handles 10,000+ leads daily with ease.

Custom System Builds
Custom Objects

HubSpot's default objects didn't quite match the data model our client was looking for, especially with multiple product lines. Their Enterprise subscription allowed us to build out two extra objects to handle their data, enabling efficient organisation of HubSpot for all departments.

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An effective solution

Like all law firms, Hatton's have a complex array of systems and teams with varying needs. 

The new system needed to accept incoming leads from multiple sources, organise them and manage them, and then pass these leads in and out of the system multiple times to other third-party systems such as Gravitas and ProClaim. With 100,000s of clients, and millions of claims, our client needed a solution that was scalable and bespoke to them.

See how we solved it, below 👇

Digital Transformation
+
Members of staff onboarded to HubSpot

We've hosted onboarding workshops for over 90 members of the team, with bespoke training for each department.

Here you can edit the background of the section

The results of our hard work!

Mia Loiselle

"We went through a giant CRM migration, and I'm so thankful that Unmatched led the charge here. Meave is a brilliant point of contact who helps untangle and solution even the toughest of problems. She's also just genuinely lovely to work with. Matt has assembled a great team, and I'm thrilled they're part of our arsenal. Highly recommend."

Content Marketing | Flagsmith
M.loiselle - flagsmith
Ellie Mercer

"Our experience with Unmatched has been outstanding, but the real star for us has been Meave. What was meant to be a short three-month engagement to help get us set up on HubSpot has now turned into a long-term partnership, largely because of her incredible support. She doesn’t just implement solutions; she ensures we understand how to use HubSpot effectively for the long term in a way that suits our business needs. I cannot recommend Unmatched and Meave enough!!"

Digital Marketing Executive | Peldon Rose
E Mercer - Peldon Rose
Leon Palmer

"The team at Unmatched have been great at firstly onboarding us with Sales Hub, which was a seamless process. They not only understood our requirements but also made us think about things differently too, as well as suggesting great ideas on implementing extra details to make our work easier. Following the onboarding, we have been working with Unmatched to fine tune many areas of our account, including creating more efficient dashboards, working with lead scoring, improvements to workflows. They are a joy to work with and really understand what we are trying to achieve, which makes the whole process much better."

Head of Marketing | Moller Institute
Leon Plamer - Moller Institute
Adam Storey

"We engaged Unmatched to assist us with implementation of HubSpot into our recruitment business. Matt and Dan were very thorough in understanding our brief. Dan met with us regularly to update us on progress of the build of workflows and explaining in detail how to use these effectively. I would highly recommend Unmatched for anyone using HubSpot, especially those who like us were just starting out. By using Unmatched to assist us with the initial build it has given us the foundations to make the best use of the software."

Director | Ocala Healthcare
Adam storey - Ocala
Anna Frizzi
"Unmatched makes HubSpot simple, whether you're new to the platform (as I was) or looking to optimize your existing setup. Unmatched excels at problem-solving, whether it's building new processes, enhancing team efficiencies, or creating advanced automations like pipeline workflows or email nurture programs. They don't just implement solutions—they empower you to understand and master them for long-term success. If you’re seeking creative, dependable, and proven results with HubSpot, Unmatched is the agency to turn to. You will not be disappointed!!"
Marketing Executive | Libraesva
Anna Frizzi (Libraesva)
Mara Lanfranchi
"Unmatched have been an invaluable partner in our quest to master HubSpot. Their tailored training, expert team, responsive support, engaging sessions, and results-driven approach have made our learning journey exceptional. Unmatched's professionalism and commitment exceeded expectations - highly recommended for anyone seeking top-notch guidance in navigating the HubSpot landscape!"
Marketing Executive | Libraesva
Mara Lanfranchi (libraesva)
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Trusted by

University of Cambridge
Dr Doctor
Flagsmith
Xeretec
The Conexus Group
MMP
Libraesva Logo
CreditNature
Peldon Rose
medi2data
Edelweiss
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Related Work

Conexus Group

CRM & Systems
CRM

The Conexus Group needed a partner to unify their platforms in order to streamline reporting and improve overall efficiency. Our team created 8 custom pipelines, custom workflows to better track internal referrals, and reporting solutions to better track user interactions. 

DPO Centre HubSpot Leads Reporting

Lead Pipeline Implementation
Sales Implementation

The DPO Centre transitioned from their legacy deal setup to the new Leads and Deal Pipeline with proactive recommendation from Unmatched. Resulting in enhanced lead accuracy and tracking, and streamlined sales insight reporting. 

Peldon Rose

 
Marketing & Automations
Email Marketing

Peldon Rose were in need of a partner to streamline their marketing efforts in HubSpot. Unmatched devised a structured onboarding plan to allow for effective lead nurturing and data visibility.

 

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