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Full Service Marketing Support

Unmatched were brought in by Ecosulis to upskill their inhouse team and provide additional marketing support to their talented team.

Read on to see the impact we've made.

HubSpot Diamond
HubSpot Diamond
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The challenge

Like most growing businesses, finding the right mixture of talent is difficult. Ecosulis have a talented, but small, team that needed additional HubSpot support to execute their campaigns.

Part of the challenge was improving the overall usability of HubSpot, as it was setup years ago and no longer matches their business processes. Aligning their marketing and sales teams around a connected platform was a key challenge for our engagement.

Unmatched - Rounded Corner Vertical (2)
Marketing emails created

The Unmatched team have improved engagement through automation, creating marketing emails for nurture programmes.

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Our Solution

CRM Integrations
Audit & Process Mapping

We started by fully auditing their HubSpot portal and establishing any key areas for improvement. Next, we worked with the marketing and sales teams to remap all of their business processes into HubSpot. Lastly, we implemented the changes across the whole platform to improve efficiencies and CRM effectiveness.

Training Workshops

To ensure the whole team were fully up to speed with the new system, we conducted a series of training workshops. These workshops, around 2 hours long, allowed for bespoke training around the new system and troubleshooting as we went along. We also created documentation around the new processes too.

Custom System Builds
Marketing Automation

For Ecosulis's recent webinar series, we created a whole series of automated emails and processes that ensured effective communications around the online events. Our team utilised workflows with delays and static lists, to create a seamless customer journey for Ecosulis's clients.

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Increasing engagement

We worked tirelessly with Ecosulis to look for opportunities to increase engagement across their growing database. 

Alongside their talented team, Unmatched have built 36 highly effective marketing emails that have delivered significant increases in engagement. Measured against the year before, we've increased open rates by 20% whilst sending 132% more emails. 

Unsubscribe rates also fell by 38%, showing our content was super engaging too.

Unmatched - Rounded Corner Vertical
Increase in email open rate

Since working with Unmatched, Ecosulis have increased their open rate of emails by 20.78% compared to the previous period.

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The results of our hard work!

Chris DAgorne Testimonial
Chris D'Agorne
Communications Lead
"It's clear from working with Matt that he is an expert at what he does, and full of enthusiasm for it, too. He is extremely driven to produce great results and eager to suggest new solutions that can open up potential opportunities for sales and marketing. Walking through HubSpot with him was eye-opening as behind every button, we discovered new possibilities of working with the software which were never previously on our radar. Matt is a walking encyclopaedia of HubSpot knowledge, and we know we are in safe hands with Unmatched."
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Trusted by

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Royston Labels
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Compact Group
Giving Mortgages
Behind Every Cloud
Northern Balance
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